The Colgate oral health movement is an initiative that invites consumers in India to improve their oral health with a personalized, instant and generated dental screening.
In partnership with Logy.ai, Colgate has developed an AI dental screening tool which can be accessible in nine most important Indian languages simply by scanning the QR code on Colgate products packs. After answering a few questions and downloading images from their mouths, participants will get a free report.
This practical tool was created to fill the gap between awareness and accessibility of oral health care in India. As shared in a press release, “90% of Indians suffer from oral health problems and yet 80% of urban Indians do not brush twice a day and only 9% visit a dentist in one year.”