Apple CEO, Tim Cook, promises that Apple “will innovate” on Genai this year.
Cook made the declaration during the annual meeting of the shareholders of the company today, which came the same week that the company would have scratchy Its plan of several billion dollars and several decades plans to build an EV. Some EV project staff have been reassigned to work on various Genai initiatives, according to has multiple publications.
Cook: Apple “will innovate again” in a generative AI this year
– * Walter Bloomberg (@Deitaone) February 28, 2024
Apple, unlike many of its large technologies rivals, has been slow to invest – and accelerate – Genai.
During the call for the results of the first quarter of the company, Cook said that Apple worked internally with Genai, but that it adopted a slower and more deliberate approach to the incarnations intended for technology customers. Indeed, the only Genai briefly mentioned by Apple in her recent press and announcements conferences, as when she introduced new automatic prediction and text prediction characteristics in iOS last fall.
Bloomberg Mark Gurman has reported That Apple plans to upgrade the integrated research tool Siri and iOS, Spotlight, with the Genai models, in order to allow both to respond to more complex queries and to manage sophisticated multiple conversations. Apple would also explore the features fueled by AI to allow users to automatically generate presentation slides in the event of opening and reading lists in Apple music, as well as coding suggestions powered by Genai in XCode, the company’s application development platform.
Some of them – or none – could arrive in the following versions of iOS, MacOS and iPados, which should be demo at the Global Conference of Apple developers this summer.
Perhaps the telegraph of the intensification of Apple Genai Focus, company engineers co-wrote an increasing number of academic and technical documents linked to the Genai. A describe A system that can generate animated 3D avatars from short videos. Another detail KeysA tool capable of animating fixed images.
Evolving, Apple has also published a multitude of open source models and tools to develop software fueled in Genai in recent months.
Ferret, published in October, is a chatbot built above an existing open source model, Vicuna, while MGIE, published earlier this year, is a model that can modify images based on natural language commands.
Bloomberg reported In October that Apple was investing $ 1 billion a year to catch up on Genai, including efforts as a large owner -language model called Ajax and an internal chatbot known as Apple GPT – and potentially even new equipment. The next iPhone 16 models would be online for an “significantly” improved neural engine, the personalized chip on disk on personality to speed up AI treatment.