China's search giant, betting on agents and robotaxis.
Baidu runs China's largest search engine and launched one of the first Chinese rivals to ChatGPT, Ernie Bot, in March 2023. Its Ernie 5.0 model, with 2.4 trillion parameters, launched in full in January 2026. CEO Robin Li now prioritizes AI agents built into the Baidu app over standalone chatbots, and its Apollo Go robotaxi service operates in a growing number of Chinese cities.
Products and models
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Estimated AI ideology
Robin Li argues that applications, not models or chips, are where AI's value lies. Baidu long kept Ernie closed before releasing some Ernie 4.5 models with open weights in 2025.
AI Revolution's estimate based on publicly available statements, products, and policy positions. Not an objective classification.